Posts Tagged Search


Branding Versus SEO

by: Kevin Kantola Branding versus search engine optimization is a marketing dilemma that larger companies will need to come to grips with on the Internet. Often companies will need to decide whether to promote their own brand name as their main keyword phrase or optimize for a more generic keywor ...

03.12.10 | branding | Read more

Google Talks Marketing Implications of Social Search

It's no secret that Google delivers personalized search results on a user-by-user basis. In fact, software engineer Bryan Horling reportedly said at SMX West in Santa Clara that Google personalizes as much as 20 percent of any user's web searches, which would be one in five searches. One way that Go ...

03.3.10 | Promotion, social marketing, strategy, viral marketing | Read more

Your Link Popularity Campaign – Building Links The Right Way Posted By: Richard Legg

Backlinks (otherwise referred to as "incoming links") are links that originate from another website and link to your website. Obtaining backlinks is one of the most important steps you need to take in order to raise your search engine ranking. It's also important to know that the quality (relevance ...

03.2.10 | List Building | Read more

Top Three Affiliate Marketing Tips Posted By: Jeff D McQueen

Most of the newbie entrepreneurs fail in the market, as they will be searching for the tips that can make them rich, instantly. However, these tips should be taken as survival skills so that the business can be taken into a whole new level. Affiliate marketing can only be profitable for the people ...

03.2.10 | List Building | Read more

Freelance Web Writers: Why Pitching Yourself As A Niche Writer Can Get You More Seo Writing Jobs Posted By: Yuwanda Black

If you offer SEO copywriting services and would like to land more clients, try pitching yourself as a niche writer if you're not already doing so. Why would you want to do this? Following are three reasons. 1. SEO Specialist: Specialists are viewed as experts - no matter what the profession is. Thi ...

03.2.10 | copywriting | Read more

If You Are Not Searchable You Might As Well Be Dead Posted By: Tim Meadows Smith

First it was water, then gas and electricity, later telephones, now the Internet has become a must have utility.Gone are the .com days when spotty geeks could boost their egos and bank balances to unnatural levels. We no longer have 'real businesses' and online business, every business has an online ...

03.2.10 | List Building, internet marketing | Read more

TURBO SEARCH

- THE QUALITY OF INFORMATION -

The Truth About Information
Every person's convictions of the particular nature of all things 'real' (i.e. - reality) is entirely based on their previous experiences, combined with various information picked up along the way, either purposefully or not.

The delicate factor in the matter is the undeniable influence which the medium carrying such information has upon the way the information is presented and thus interpreted by us later.

Whether the medium is your local Tv station, or your best friend, when representing a particular event or concept (another way of saying 'deliver information') they do son within the limits of their own experiences and the information they've received...

The point of this rant being: keep in mind the true nature of any information and even better -- apply the metrics for information quality
Measuring Information Quality
Beneath are the metrics for Information Quality.

Run your mouse over each on for elaboration.

Applying the quality Standard
The metrics for information quality can be applied not only to information online, but to any and all information you receive.

The Information Percolation Initiative proposes some efficient tactics in that respect.

This site also provides a way for you to begin developping the habit of percolating information: At the end of each article there's a voting box, where you can take the time to analyze what you've just read and record your opinion.

Your opinion does matter!

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