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Over the years I've frequently been asked what the secret formula is for successful branding. What people are really asking me is how to make their brand a global leader, like Coca-Cola. Well, sorry guys. There's no magic hidden in the process of building a brand. What successful brand-building ...
Posted on: 03.12.10 | TheMix | Read the whole article
Interestingly I've been contemplating the ways of measuring ROI from social networking efforts. I know an increase or decrease in traffic are ways of determining to some extent if your social networking efforts are working but how is a company to interpret social networking efforts into dollars? ...
Posted on: 03.2.10 | TheMix, strategy | Read the whole article
As a business owner and marketer, this is what you need to aim for: getting a list of hot leads. Hot leads or prospects are those who are ready to listen to your marketing message, as well as they... ...
Posted on: 02.22.10 | TheMix | Read the whole article
by: Andy Beard Article distribution is currently booming on the internet. Authors do it for a number of reasons. - It is a good way to be picked up by the search engines. - The backlinks from your resource box can help your search engine position. - You have the possibility of secondary tr ...
Posted on: 03.12.10 |In the topic of: branding | Read full article...
by: Elena Fawkner If you think only big corporate names need to think about things like brand names, think again. Your brand says a lot about you and your business, and that's as true for a one person home-based operation as it is for a multinational conglomerate. In this article we look at how c ...
Posted on: 03.12.10 |In the topic of: branding | Read full article...
by: Mal Keenan On a hot Sunday afternoon when your body fluids have been drained dry by the scorching sun, which would you rather order? Coca Cola, or Jeebejus Sweet Soda? The answer is as clear as it is universal. The more established brand would be chosen almost every time. This is why bra ...
Posted on: 03.12.10 |In the topic of: branding | Read full article...
by: Mal Keenan On a hot Sunday afternoon when your body fluids have been drained dry by the scorching sun, which would you rather order? Coca Cola, or Jeebejus Sweet Soda? The answer is as clear as it is universal. The more established brand would be chosen almost every time. This is why bra ...
Posted on: 03.12.10 |In the topic of: branding | Read full article...
by: M H Ahsan Company branding is one of the most important components of your marketing plan, particularly when you are making an effort to establish your company's position in the marketplace. Identity, differentiation, and reputation are all part of the company branding package. How peop ...
Posted on: 03.12.10 |In the topic of: branding | Read full article...
Internet Branding by: H. Vanoy Barton by H. Vanoy Barton In the beginning there was traffic. It was easy to come by in 1993. Publish a web site and the entire web world would know about it and visit within a month. In fact in the days of yore one could visit every site on the Web. I know. I' ...
Posted on: 03.12.10 |In the topic of: branding | Read full article...
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Integrating Advertising into Your Web Design by: Stephen Bucaro If you are going to be placing ads on your websi...
by: Warren Contreras I am reasonably sure that anyone reading this article is familiar with all the free online adv...
How To Get Free Advertising By Giving Away Online Content by: Adrian Kennelly Giving away content is a powerful way to...
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by: R.M. Blackledge Going Beyond Banner Advertising R.M. Blackledge ©Copyright 2005 A major stumbling block for m...
